Solar Sales Telemarketing Compliance in Wisconsin
Solar and energy telemarketing compliance in Wisconsin
Guide last reviewed: January 2025
Mini-TCPA State — Wis. Stat. § 100.52 (Telephone Solicitation)
Wisconsin imposes stricter consent and calling requirements than federal TCPA.Solar Sales companies operating here face $10,000 per-violation penalties.
Wisconsin Solar Sales Overview
Wisconsin's solar market is growing. DATCP registration is inexpensive at $150/year. Manual dialing with DNC scrubbing is recommended. Deceptive savings claims or cost misrepresentations trigger the private right of action under § 100.18 with double damages. Solar companies should also comply with the Home Improvement Practices Act (ATCP 110) for applicable installations.
Penalty/Violation
$10,000
Willful
$10,000
Calling Hours
8:00 AM–9:00 PM
Private Suit
Allowed
Compliance Checklist
What Gets Companies Sued
Special Exemptions
No solar-specific telemarketing exemptions in WI. EBR exemption applies to past customers. DATCP registration required ($150/year).
Key State Rules
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Catalyst Partners specializes in telecom compliance for Solar Sales companies operating in Wisconsin and across the country. We build the systems, you make the calls.
Book a Compliance Call →This is a compliance reference tool, not legal advice. Data compiled from public statutes, LegiScan, CourtListener, state AG offices, and AI-assisted analysis. Verify all information with qualified counsel before relying on it. Full terms & data sources →