Does New Mexico require registration for Solar Sales telemarketers?

New Mexico does not require separate telemarketer registration; federal FTC rules still apply.

What is the penalty per violation in New Mexico?

Up to $100 per violation (or $300 for willful violations). Private right of action available.

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New Mexico Telecom Compliance Guide

Telecom Compliance Reference · Statute last amended 2021

Mini-TCPA State — High Risk

Calling Hours

8:00 AM–9:00 PM

Min Penalty

$100

Registration

Not Required

Overview Calling Hours Consent Registration DNC Compliance DNC Registry Enforcement Case Law Legislation

Solar Sales Telemarketing Compliance in New Mexico

Solar and energy telemarketing compliance in New Mexico

Guide last reviewed: January 2025

⚠

Mini-TCPA State — NMSA 1978, § 57-12-22

New Mexico imposes stricter consent and calling requirements than federal TCPA.Solar Sales companies operating here face $100 per-violation penalties.

New Mexico Solar Sales Overview

NM is a growing solar market with relatively permissive telemarketing rules. No state registration or state DNC list. Federal TCPA is the primary regulatory framework. Manual dialing to non-DNC numbers is the cleanest path for cold outreach. Automated outreach requires federal TCPA consent. The Unfair Practices Act provides AG enforcement for deceptive solar marketing practices.

Penalty/Violation

$100

Willful

$300

Calling Hours

8:00 AM–9:00 PM

Private Suit

Allowed

Compliance Checklist

✓No NM state telemarketer registration required — follow federal TCPA,Scrub federal NDNC before every campaign,Prior consent required for automated calls and prerecorded messages under federal TCPA,Manual dialing to non-DNC numbers is viable for cold outreach,Never misrepresent government incentives, rebates, or utility affiliations — NM UPA applies,Identify yourself and company at beginning of each call,FCC one-to-one consent rule for lead-generated contacts was vacated in January 2025 and never took effect,Honor opt-out requests immediately,Maintain consent records

What Gets Companies Sued

✗Common violations: (1) Misrepresenting government solar incentives (NM AG has general authority under UPA); (2) Automated calling without consent; (3) Calling federal DNC numbers; (4) Failure to identify at call start; (5) Purchasing leads with bundled consent for automated outreach.

Special Exemptions

No NM-specific solar exemptions. Federal exemptions apply: EBR, B2B to commercial lines. NM Unfair Practices Act applies to deceptive solar marketing.

Key State Rules

Mini-TCPAYes

RegistrationNot Required

Class ActionsAllowed

Consent Requirements→Registration Details→DNC List→

Solar Sales Enforcement in New Mexico

Rio Grande Solar Marketing

$175,000

Jul 2024

robocallsno consent

Solar company penalized for robocalls without prior express written consent.

All enforcement actions in New Mexico →

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This is a compliance reference tool, not legal advice. Data compiled from public statutes, LegiScan, CourtListener, state AG offices, and AI-assisted analysis. Verify all information with qualified counsel before relying on it. Full terms & data sources →